EVR President and CEO Jeff Eisenberg Makes Announcement
EVR Advertising is proud to announce that Mackenzie Fraser has been promoted to vice president and is now part of the agency’s ownership group.
Fraser joined EVR in 2018 as an account executive and was promoted to account director in 2019. She is now part of an ownership group headed by President and CEO Jeff Eisenberg, the majority owner, and minority owner and Vice President Peter Ricci.
“We have a great culture here that I am proud to be a part of,” Fraser says. “We saw the best of our people come out during some of the worst of times in 2020. It was truly inspiring, and we are focused on making 2021 better than ever.”
Fraser will continue to take the lead on EVR’s account services as well as a variety of agency operations. EVR is a full-service advertising agency of 23 people, including seven account executives.
“Mackenzie has been instrumental in helping guide our vision and build on our already strong service to clients,” says Eisenberg. “We took on the challenges of 2020 and not only survived, but thrived, largely due to the strong leadership provided by Pete and Mackenzie.”
A native of Lake George, N.Y., Fraser is a graduate of the University of New Hampshire and was formerly vice president of marketing for the Manchester Monarchs. She is a member of the 2021 class of the Leadership Greater Manchester program.
EVR, located in Manchester’s historic Millyard district, is an award-winning agency focusing on healthcare, senior living, New Hampshire business and media planning/buying.