by Jill Granucci | Mar 4, 2015
Buzzwords. The advertising industry is full of them. Responsive Web Design. Native advertising. Interactive rich media. Well here is one that the ad industry can’t get enough of lately: Programmatic Buying. We’ve probably all heard about programmatic ad buying by now,...
by Jill Granucci | Dec 12, 2014
I woke up on Black Friday with 200 unread emails in my inbox. It is that time of the year. Retail companies have tracked me down and now they are enticing me with deals for the holidays. It starts before Thanksgiving and continues through Christmas. So how do you get...
by Jill Granucci | Nov 20, 2014
I’m thinking today is going to be a Taylor Swift kind of day at work. Thanks to Pandora radio, I can listen to the kind of music I want anywhere at any time. Today just happens to be Taylor Swift radio, which plays a mix of songs by Swift and other artists in that...
by Jill Granucci | Apr 14, 2014
Gone are the days where I have to wait until the day following a TV event to discuss wardrobes, commercials, and outrageous behavior with friends and co-workers. I can take to my smartphone, tablet, and/or laptop and send out a few tweets to voice my opinions. As...