It’s about doing 100 things 1% better

I recently rode in the Pan Mass Challenge (PMC), a two-day bicycle event that raises funds for the Dana Farber Cancer Institute in Boston. It’s the most successful cycling fundraiser in the world and raises two to three times more money for charity than any other...

Olympic-size sponsors model for local business

When I start seeing promos and advertisements for the Olympics every two years, I become giddy. I look forward to watching the Olympics – summer or winter – with my family and cheering on Team USA. Since I work at an advertising agency, I also look forward to seeing...

Is Guinness actually good for you?

When I arrived in Dublin, Ireland, I knew I needed to take my husband to the Guinness Storehouse. I had visited the famous landmark on a previous trip and thought my husband would like learning about the Company’s history. Plus, I knew he’d enjoy a pint of Guinness at...