by Jeff Eisenberg | Jan 3, 2013
I love metrics. Always have. I began doing consumer market research in college and I’ve never stopped. So I am all over the innovative metrics that are available these days. The whole new world of digital-based data – cost per click, bounce rates, conversion...
by Pete Ricci | Jun 9, 2011
And from those communities, emerge leaders. The trailblazers. The people others want to follow. Often, these leaders create new communities. People gravitate toward them and embrace the mission as their own. A mission as lofty as promoting green technology or as easy...
by Pete Ricci | Jun 2, 2011
Can you hear it? It’s the sound of a community being formed. A chance meeting. A handshake. An email. A comment on a blog. Or, simply a glance. It’s the connection made between like-minded individuals whether they’re colleagues, friends, or strangers. And it’s often...