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Great Leadership Is Built on Tiny Moments
In my opinion, the most important factor in successful organizations is effective leadership that helps people thrive and grow. I have observed and thought about this a lot over the years and have found something very interesting at play when this is being done well....
Marketing New Hampshire to Millennials? Our Work Has Only Started
Has the secret been unlocked? Has New Hampshire—ranked as the second oldest in the country—found a way to market itself in order to finally retain and attract a younger workforce? We’re about to find out. According to SmartAsset’s third annual census-based study...
What’s Next? How to Navigate Through Phase Three of COVID Marketing
We won’t be back to our pre-COVID normal world for a while, but we are now moving forward to our “new normal,” and we must respond accordingly. We can’t withdraw and cocoon, then expect our business to come out healthy on the other side. During Q2, we were busy...
Back to the Future:
Ad Creative Needs to Step Up
As the digital revolution advanced through the past decade, ad creative took a back seat to marketing technology. We were dazzled by the tools. It wasn’t the creative that was driving digital campaigns—it was the tactics. It was knowing how to do it. The creative...Free Downloads
