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Why Your Senior Living Community’s Website Isn’t Ranking – and How to Fix It

by Mackenzie Fraser, Senior Vice President

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Transforming Health and Human Services Data into Powerful Storytelling

by Lisa Wallace, Account Director

Senior Living SEO Checklist

Senior Living Search “Everywhere” Optimization Checklist

by Mackenzie Fraser, Senior Vice President

What a Competitive Brand Audit Looks Like (And Why You Need One)

by Kelly Nylander, Creative Director

How to Stop A Place for Mom from Stealing Your Traffic: An SEO Playbook for Senior Living Marketers

by Mackenzie Fraser, Senior Vice President

Before They Call, They Click: Strategies for Unlocking the Power of Digital Touchpoints

by Mackenzie Fraser, Senior Vice President

EVR Advertising Leaders Serve on New Hampshire Nonprofit Boards

by EVR Advertising

Marketing Metrics That Move Senior Living Communities

by Mackenzie Fraser, Senior Vice President

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} .has-electric-grass-gradient-background { background: var(--wp--preset--gradient--electric-grass) !important; } .has-midnight-gradient-background { background: var(--wp--preset--gradient--midnight) !important; } .has-small-font-size { font-size: var(--wp--preset--font-size--small) !important; } .has-medium-font-size { font-size: var(--wp--preset--font-size--medium) !important; } .has-large-font-size { font-size: var(--wp--preset--font-size--large) !important; } .has-x-large-font-size { font-size: var(--wp--preset--font-size--x-large) !important; } /*Removed Hompage Banner Overlay*/ .page-id-3629 .evr-module-homepage-hero .module-bg:after { background: none; } /*Removed Hompage Banner Overlay*/ .page-id-320 .evr-module-homepage-hero .module-bg:after { background: none; } #site-header #header-nav ul.header-menu .mega-menu .mm-secondary-col li { margin-bottom: 35px; } .blogh1 { line-height: 1.125; margin-bottom: .625em; font-family: proxima-nova, Arial, "Noto Sans", "Liberation Sans", sans-serif; font-style: normal; font-size: 2rem; } .evr-module-homepage-hero .main-col .module-text-wrap .h2, .evr-module-homepage-hero .main-col .module-text-wrap h2 { margin-bottom: .1851851852em; font-size: 4rem; } #site-header #header-nav ul.header-menu ul.sub-menu li { padding-bottom: 30px; } #site-header #header-nav ul.header-menu ul.sub-menu { width: 350px; padding-top: 40px; } .page-id-3294 #site-footer .footer-cta { display: none; } .page-id-2546 .evr-module-contact-form .row { --bs-gutter-x: 26px; } .page-id-2546 .evr-module-2-3-copy-block-double-image .module-text-wrap { padding: 4rem 0 0; } .page-id-2622 .evr-module-contact-form .row { --bs-gutter-x: 22px; } .page-id-2622 .evr-module-2-3-copy-block-with-image-bg .copy-block { width: 1000px; max-width: 100%; } .page-id-2622 #site-header .header-content { display: none; } .page-id-2622 .form-wrap { padding-top: 30px; } .page-id-2622 #site-footer .footer-cta { text-align: center; padding: 0 0 46px; display: none; } .evr-module-text-hero.blog-hero .nav-module li { margin-left: 6.0254284135%; font-size: 1.625rem; } .page-id-2645 h2 { font-size: 4rem; } .page-id-2676 h2 { font-size: 4rem; } .page-id-2680 h2 { font-size: 4rem; } .page-id-2683 h2 { font-size: 4rem; } .page-id-2699 h2 { font-size: 4rem; } .page-id-2701 h2 { font-size: 4rem; } .page-id-2708 h2 { font-size: 4rem; } .page-id-2711 h2 { font-size: 4rem; } .page-id-2716 h2 { font-size: 4rem; } .page-id-2720 h2 { font-size: 4rem; } .post-id-2766 h2 { line-height: 1.125; margin-bottom: .625em; font-family: proxima-nova, Arial, "Noto Sans", "Liberation Sans", sans-serif; font-style: normal; font-size: 2rem; } .privacy { color: #58585a !important; font-weight: 200 !important; padding-top: 0px; margin-top: -20px; } .post-id-3100 .current-menu-item { display: none !important; } .evr-module[data-bgcolor] { background-color: transparent; transition: color .3s linear; z-index: auto; } /*Updates blog post h2 to smaller size*/ .single-post-content h2 { line-height: 1.125; margin-bottom: .625em; font-family: proxima-nova, Arial, "Noto Sans", "Liberation Sans", sans-serif; font-style: normal; font-size: 2rem; } .single-post-content h3 { margin-bottom: .4em; font-family: proxima-nova, Arial, "Noto Sans", "Liberation Sans", sans-serif; font-style: normal; font-size: 1.4rem; } /*Updates single blog UL type*/ /*.page-id-3280 dl, ol, ul { padding-top:0px; margin-top: -15px; margin-bottom: 2rem; content:"✓"; } */ /* * TURNS BULLET TO CHECKMARK .post-id-3280 dl, ol, ul li:before { padding-top:0px; margin-top: -15px; margin-bottom: 2rem; content:"✓ "; margin-left:-20px } .post-id-3280 ul, li { list-style: none; }*/ .page-id-3501 .evr-module-logo-carousel .logo-carousel .logo-carousel-group { animation: scroll 80s linear infinite; } .page-id-320 .evr-module-logo-carousel .logo-carousel .logo-carousel-group { animation: scroll 80s linear infinite; } .page-id-3629 .evr-module-logo-carousel .logo-carousel .logo-carousel-group { animation: scroll 80s linear infinite; } @media (max-width: 767px) { .evr-module-1-3-2-3-image-text .text-alignment-left .col-image { -ms-flex-order: 2; order: 1; text-align: right; } } .post-id-536 h2 { font-size: 5.75rem; } @media (min-width: 1200px) and (min-width: 1200px) { .page-id-3720 .evr-module-3-col-blurb-with-media .has-media .col-text .module-text-wrap { padding: 0rem 0 4.5625rem; } } .hsfc-Step .hsfc-Step__Content { padding: 0px !important; } post-id-3831 dl, ol, ul { margin-top: -1rem; margin-bottom: 1.5rem; } .postid-478 .media-box video { width: 100%; object-fit: contain !important; } .postid-3930 .evr-module-vertical-locking-scroll .module-intro-text .slide-title-wrap .h3 { font-size: 50px; } .postid-3930 .evr-module-vertical-locking-scroll .verticall-scroll-slider-outer { padding-top: 0px; } .general-link-wrap { margin-bottom: 15px !important; } #site-header #header-nav ul.header-menu .mega-menu .mm-secondary-col li { margin-bottom: 15px !important; } #site-header #header-nav ul.header-menu .mega-menu .mm-secondary-col .link-label { font-size: 1.5rem; line-height: 1; } .page-id-4144 h2 { font-size: 5rem; } @media (min-width: 1200px) { .postid-3981 .large-text { font-size: 1.4rem; } } .postid-3981 .evr-module-horizontal-scroll .text-image-box .tib-image img { max-height: 60vh; -o-object-fit: cover; object-fit: cover; } .page-id-320 .sub-heading-small { font-size: 1.875rem; } /* Override inherited 2rem font-size on hero paragraph text */ .evr-module-text-hero .module-text-wrap p:not(.sub-heading) { font-size: 2rem !important; /* Forces normal 18px body copy */ line-height: 1.6 !important; font-weight: 300 !important; } /* Fix hero paragraph font size across all hero section variants */ .evr-module-text-hero .module-text-wrap p:not(.sub-heading), .evr-module-text-image-hero .module-text-wrap p:not(.sub-heading) { font-size: 2rem !important; line-height: 1.3125 !important; font-weight: 300 !important; }