by Mackenzie Fraser | Aug 18, 2021
Your website is now one of the most important tools you have for generating leads and making sales for your senior living community. In just five years, website-driven leads rose from 9% of total lead generation to 25% in the senior living industry. So, think of your...
by Lois Dolley | Jan 27, 2020
On January 1, 2020, the California Consumer Privacy Act (CCPA) went into effect, meaning consumers who live in California will have the right to demand access to how and where their data is being used—that is, a company will need to be able to provide a full list of...
by Dan Powers | Aug 23, 2019
Is your website looking a little dated? Is your content dry? Are your analytics less than ideal? Are you generating any new leads? And what about that mobile bounce rate? Well-built, easy to use websites are a primary way to improve your company’s growth. There are...
by Mariah Ehrgott | Aug 9, 2018
Budgets have limits, so how are you spending your money when it comes to being found online? Although not nearly as difficult as ranking #1, determining the best way to get your website on top of a search engine’s results page (SERP) can be challenging. SEO (search...
by Dan Powers | Jun 25, 2018
User goes to a website. User is confused trying to navigate the site. User leaves. Brands can become so focused on plastering their message across their website, they let the needs of the user fall by the wayside. A good User Experience (UX) design puts the needs of...
by Dan Powers | Jan 26, 2018
Your website design says a lot about your company and it has a measurable effect on how your customers react to you. It doesn’t have to be flashy, but it does need to be valuable. Users today have every reason to get what they need and move on, so it’s...
